Office meeting Tuesday, September 1st at 9:30am..

posted Aug 23, 2015, 7:30 AM by Brian G. Walsh   [ updated Aug 23, 2015, 7:30 AM ]

Let's talk about dealing with difficult agents and emulating our client..  As always, please bring your challenges and win for the month.  Thank you.

Rosewood Grill Restaurant..

posted Aug 20, 2015, 3:09 PM by Brian G. Walsh   [ updated Aug 20, 2015, 3:09 PM ]

Our longstanding restaurant project is rounding home.  Rosewood Grill is anticipating an open date of September 28th or 29th.  Thank you.

TILA-RESPA to be enacted on October 3rd, 2015

posted Aug 20, 2015, 3:05 PM by Brian G. Walsh   [ updated Aug 20, 2015, 3:05 PM ]

The delay is soon coming to an end so please be aware of the impending date for the new changes.  The long and short..  Allow a minimum of 10, preferably up to 14 more days for your closings as it will definitely be an adjustment all the way around for all parties involved.  I have created an additional page on this website called TILA-RESPA.  You can see it to your right above.  It has links to information on all of the upcoming changes.  Cheryl Repko shared the information from CFPB.  Thank you.

Docusign Envelope ID's have been removed..

posted Aug 17, 2015, 8:55 PM by Brian G. Walsh   [ updated Aug 17, 2015, 10:33 PM ]

Rachelle of our office was having deals rejected because of the Envelope ID embedded at the top of documents when sending via Docusign.  I was able to get a feature turned on for our account that allows us to remove the ID so they are now gone.  If you have created your own templates in Docusign you will need to go in to them and uncheck the box that says Stamp documents with envelope ID and then save them to remove.  Thank you.

LOCAR is offering a CEU class..

posted Aug 6, 2015, 10:29 AM by Brian G. Walsh   [ updated Aug 6, 2015, 10:29 AM ]

Tax Strategies for the Real Estate Professional (2 hrs) on Wed. Sept. 23, 2015 please click HERE for more information and to registerThank you

Points to ponder when writing listings descriptions..

posted Jul 28, 2015, 12:20 PM by Brian G. Walsh   [ updated Aug 4, 2015, 6:24 PM ]

When writing the description we used to appeal to the sales agent (pre-internet), fortunately we now appeal to the buyer

Don't underestimate the value of the description.  Imagery is huge but the description ties it all together

Test, different approaches (change description with the passage of time), small tweaks are fine

Say the most you can with the least amount of words

Avoid being too flowery

Talk about the features while slanting toward potential target

Use headline analyzer for lead sentence

Use pictures to help with description

Ask current owner what caused them to purchase

Think of those things that may cause the next buyer to act

I believe description changes may cause some status changes with different search engines stirring activity

When working with two or more buyer clients on same house..

posted Jun 19, 2015, 7:20 PM by Brian G. Walsh   [ updated Jun 19, 2015, 7:21 PM ]

and preparing offers for two or more buyer clients (to be presented at same time) the rules have changed.  You will now be required to inform all buyers that you are preparing offers for (at the same time) that you are representing more than one buyer on the sale of the property.  This is a somewhat complex topic and it gets a little deeper when it is your listing so I will discuss at next office meeting and happy to speak with any of you who want more information or since it is fairly uncommon you can touch base with me if the situation arises.  I wanted to bring this up since in the past the instructions were different.  Thank you.

CFPB Backs Delay for New Closing Rules

posted Jun 18, 2015, 8:13 PM by Brian G. Walsh   [ updated Jun 18, 2015, 8:14 PM ]

The Consumer Financial Protection Bureau seeks to delay until Oct. 1.  Click HERE for article..  Thank you.

MLS now provides for 1,500 characters in description..

posted May 8, 2015, 12:12 PM by Brian G. Walsh   [ updated May 8, 2015, 12:12 PM ]

It seems after some additional taunting the MLS went live with 1,500 characters yesterday.  I am happy they opened their minds to doing this.  It will not always be needed but will be nice having the ability when it is.  Hoping they will be able to workout the issues surrounding degradation of our photos next.  Onward & upward..

Neat article about listing description..

posted May 4, 2015, 1:29 PM by Brian G. Walsh   [ updated May 4, 2015, 1:29 PM ]

Rarely do I read our industry publications but I found this article in Rismedia about listing descriptions.  It speaks of what I preach about the importance of a well written description.  Please click HERE  Thanks!

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